After writing my book, Clicks, Tricks & Golden Handcuffs: 5-Point Roadmap for Tech Executives to Land Big-Impact Roles, in 2020, I applied for and received a U.S. Copyright certificate. Without my written permission, no one can use any part of my book’s interior or exterior for commercial use.
Copyright registration creates a record of your copyright ownership and may help deter others from copying your work. You cannot sue someone in the U.S. for copyright infringement unless you have registered your copyright. I’m not in a litigious frame of mind, but hey, I spent a career developing my book and paid a significant investment to self-publish my 2021 Forward Indies Finalist book.
AI content creators in the U.S. should be concerned about a 2023 decision by the U.S. Copyright Office, which ruled against copyright protection for writing, art, or music if developed using artificial intelligence.
For example, the writer of an 18-page comic book “did not disclose that she used artificial intelligence to create any part of the Work, nor did she disclaim any portion of the Work.” The U.S. Copyright Office found out through social media (probably a tipster) that although the text was original, the cover was created using Midjourney generative AI. Midjourney is a small, self-funded independent research lab focused on design, human infrastructure, and AI.
The U.S. Copyright Office canceled the original certificate, and a new one was issued just for the text. The comic book cover AI-rendering is up for grabs since it’s not copyrighted.
There are free AI text detectors if you’re curious or concerned about whether writing content is AI-based. I ran a sample of my Chat-GPT creative writing content into the four tools below. The list ranks the detectors from most to least accurate.
- AI Content Detector: limited to checking 1,500 characters; my content was 95% likely to be AI-generated, with 5% human-generated related to my outline prompts
- ZeroGPT: my content was 82.01% likely to be AI-generated
- Writefull: checks for GPT-3, GPT-4, or Chat-GPT with a 2,000-word maximum; my content was 37% likely to be AI-generated
- Scale: my content was 100% human, uh oh
No Fear of Extinction
Chat-GPT4 is not going to replace creative content writers any time soon. After all, it starts with the human user generating an idea, posing the right questions, and requiring up-to-date information, which Chat-GPT currently lacks. The human factor is more heavily weighted for the use cases of creative writing for a blog or book.
AI-generated content is simply another tool for writer’s block to brainstorm ideas. I decided to take it for a whirl.
Intrigued by what Chat-GPT could do to enhance my content writing, I opened free accounts with OpenAI and Neuroflash.
There’s a $20 monthly subscription for the OpenAI ChatGPT Plus to access broad general knowledge and domain expertise. According to their website, “It can generate, edit, and iterate with users on creative and technical writing skills, such as composing songs, writing screenplays, or learning a user’s writing style.” The latest version of the GPT-4 text-generating AI program was released in mid-March 2023. The database lacks real-time information, as the tool’s training is based on data up to August 2022, and the company needs to be more transparent on how the information is derived. There is no popping open the car hood here, even though the word “open” is part of the company name.
German-based startup Neuroflash stakes the claim as Europe’s No. 1 AI text and image generator. Targeting European Union (EU) ad agencies and marketers developing brand content, their software is based upon GPT-4. Last month I attended a demonstration webinar where the panelists discussed how their clients were using the software to create high-quality content with AI.
Neuroflash offers a monthly software subscription model ranging from €0 to €199. I signed up for the free option to kick the tires.
The Neuroflash demo highlighted the input and creative output of a digital ad for Mercedes-Benz, a website promoting a venue for homeless graffiti art, and a catalog product description for a jacket. It was straightforward to generate impactful marketing content.
My Experience Writing an AI-generated Blog
When I signed into my Neuroflash account, the following screen appeared after prompting me on what country I lived in. I selected the blog option.
One of the key takeaways from the webinar was the importance of the details you put into what they call a brief. Below is a brainstorming example they walked through related to creating a LinkedIn post focused on women’s day empowerment.
With this in mind, I entered detail for creating a blog for technology executives with advice for finding their next big-impact role. What follows is the Neuroflash 3-step process.
Step 1 of 3 – What do you want to write about?
My response:
• Create a 30/60/90 plan that technology executives can adopt to land their next big-impact role within a global Fortune 2000 company.
• Provide an overall strategic plan with detailed tasks and timelines to receive 3 executive job offers within the $750,000-$2,000,000 compensation range.
• Explain critical action items to avoid, such as not preparing for interviews, networking, and having 5-page resumes.
• Offer resources to support obtaining a favorable outcome, including books, consultants, and AI interviewing apps.
• Develop a modern abstract infographic that covers the 30/60/90 plan applying my corporate brand colors (green #A6CE39, blue #00ACCD, orange #FAA619) and brand fonts (Raleway, Roboto).
Step 2 of 3 – What is your title?
My response: Landing a Tech Executive Big-Impact Role in 90 Days
Step 3 of 3 – Create an outline (this can use about 300 words per subheading)
- Obtaining a Technology Executive Big-Impact Role
- Preparing for the Career Pivot: Research and Networking
- Attracting Executive Recruiters & Hiring Managers with Your Online Presence
- Crafting Your Resume & Cover Letter
- Applying for the Position
- Making Yourself Stand Out in the Interview Process
- Landing a Job Offer within 90 Days
- Negotiating Compensation
First Attempt AI-Content Writing
The output is very generic and repetitive.
For example, “tech executive” appeared 26 times. Neurologic’s Magic Quill didn’t consider my information from Step 1 when drafting this AI-generated blog; instead, it focused on Step 3. I opted for the American vs. British English but ended up with the word “organisation” versus “organization.”
Conversely, it took less than 30 seconds to generate the 1,425-word blog.
Not pleased with the first AI-generated draft, I returned and used the first 4 bullets in Step 1 as input. I can’t say the result is a significant improvement since I hoped this iteration would include relevant statistics or resources. As a fact-check, the book the tool suggested doesn’t exist.
Not to bore you with the entire blog created, below are the first two paragraphs.
90 Days to Success for Landing a Tech Exec Role
Are you ready to take the challenge to land your dream tech executive role? This blog will provide a step-by-step guide to achieving success in just 90 days. Through the use of practical tips and advice, you will gain a better understanding of how to develop your skills, network, and create an impactful resume and cover letter that will set you apart from the competition. Join us on our journey towards tech executive success!
Create a 30/60/90 plan to land the next big-impact role within a global Fortune 2000 company.
After the first 30 days of action, the tech executive should move into the second phase of the plan, which is the 60-day mark. This is the time to begin networking and making connections with influential people in the industry. The executive should reach out to recruiters and hiring managers at target companies, as well as executives in the tech field who may have insight on the hiring process. Additionally, the executive should update their resume and LinkedIn profile to reflect their current skills and accomplishments. This is also the time to begin researching the target company’s culture, values, and mission statement to ensure they are a good fit for the role. Finally, the executive should craft a compelling cover letter that showcases their unique skill set and experience. By the 90-day mark, the tech executive should have an offer in hand. At this point, they should be well-versed in the company’s culture and have a clear understanding of the role they are applying for. The executive should use this time to review the job offer and negotiate for the best salary and benefits package. They should also take the time to thank their network of contacts for helping them get to this stage. With the right plan in place, the tech executive will be well-positioned to land their next big-impact role within a global Fortune 2000 company.
That’s a Chat Wrap
As a lifelong learner, I enjoy understanding new technology tools. As I mentioned, Chat-GPT is a resource for creative content developers. As time goes on and the database expands, I expect better output.
For now, I’m sticking with firing up a Word document, creating an outline, conducting research, and composing stories for my blogs.
Call me old-school.
